Food Concepts, Inc.
Food Concepts, Inc. builds brand experiences for food manufacturers and retailers.
What started as a simple website redesign turned into a comprehensive partnership for continued success.
A few years ago we redesigned Quality Power Solutions’ website and took on their strategic digital marketing efforts with a keen focus on creating a goal-oriented and mobile-friendly website, honing in on their unique value proposition (UVP), writing content to support the brand, increasing their SEO tactics, and building a comprehensive digital strategy to support lead generation efforts.
QPS provides companies with backup power solutions for their mission-critical data centers. Their consultative approach, quality power products and comprehensive maintenance and service plans keep businesses running.
Visit: www.qpsolutions.net
Acumium was a great choice for us. They have been extremely helpful throughout this whole process. We are very pleased with our new site, and happy to report we received our first lead just four days after launch.
We launched the QPS site redesign and within six months they saw an increase in leads. We attribute the new leads to the new design and an enhanced content marketing strategy that we kicked off upon launch. Additionally, we worked with QPS to increase their ad spend and gain even more awareness and high quality leads. Ever since, traffic and leads have been dramatically on the rise. Traffic has increased twofold and leads have gone from 1-2 on average per month to 6-8.
We're continuing to improve relevancy and quality by pruning more keywords with QPS and are doing everything we can to improve growth.
Month over month average increase in website sessions (no prior growth).
83 service inquiries via the web in the six months after website launch compared with 5 inquiries the six months prior.
20 terms post-website launch vs. 12 terms ranking in the top 20 results of search engine results pages prior to launch.